You can buy beauty products from many sources in the Northville, MI area but many are guaranteed only when bought from a licensed professional. The staff at Studio | 170 has been expertly trained to help you select the best products for your lifestyle. Thank you for supporting us by purchasing professional products only from Studio | 170.


• Performance
• Expertise
• Personalization
Since its creation, La Recherche Avancée L’Oréal has produced some of the most revolutionary technology in the industry. Kérastase products are innovative, unique formulas designed for both men and women and a multitude of different hair needs. To ensure targeted effectiveness, product formulation procedures are highly demanding, piloted by a specifically-designed program including in vivo tests on all hair types. The evaluation center in Paris, the only one of its kind, has a panel of 8,000 volunteers and 60 experts and conducts 50,000 evaluations per year. The brand is truly an example of science inspired by the quest for beautiful hair.
Kérastase…uniquely classic as well as modern, audacious yet not provocative, inspirational without being inaccessible.


Our Products:
Our goal was to develop tools that hairdressers could use editorially to be mixed and layered to produce a broad range of effects.
We aim to:
• Be amazing hairdressers (in our salons, on set and backstage)
• Elevate our craft (technically, creatively and commercially)
• Create editorial-quality products (as essential as scissors and comb)
• Revere authenticity and creativity (in all forms)
• Build deep relationships (with clients, professionals and each other)
• Love what we do (otherwise, why bother?)


Pureology was created in Irvine, California in 2001. It was here that salon industry pioneer Jim Markham revolutionized color care and launched the first 100% Vegan formulas and Zero-Sulfate shampoos for color-treated hair. Jim identified a need among professional colorists and their clients for gentle, naturally-based products that deliver superior performance for longer lasting hair color, guaranteed. Every Pureology product contains the exclusive Anti-Fade Complex which contains a blend of potent anti-oxidants and full spectrum UVA/UVB sunscreens to protect color from free radicals and maximize color retention. Today, Pureology is the #1 color care brand in the USA and our high performance products are an industry standard.
CONCENTRATED FORMULAS
Indulge in the ultimate mufti-sensory experience with highly concentrated formulas bursting with superior ingredients. Every Pureology shampoo contains our exclusive technology and unique blend of ingredients.
• Anti-Fade Complex
• Zero-Sulfate Shampoos
• 100% Vegan
• Organic Botanicals
• Signature Aromatherapy Essences


Built on this heritage of protein and acid pH, Redken’s pioneering research has led to the most advanced products in the professional industry. Technology is an integral part of every Redken product-linking haircolor, texture, haircare, and styling with total synergy.
Today, Redken offers a complete collection to inspire your talents. From amazing haircolor options to advanced haircare solutions and creative styling products-for both women and men. Redken offers you an extensive portfolio of products that combine fashion and innovation for the most inspiring collection around.


After creating a full product line for all hair types, Keratin Complex expanded its award-winning Smoothing Therapy to include their Express Blow Out, a speedy keratin smoother that delivers soft, silky texture in just one hour.
For those of us with unruly hair, a keratin treatment is a life-saver. With a Keratin Complex treatment, you can tame your locks and have beautiful hair every day! Experience the joy of silky smooth hair with lustrous shine and increased manageability.


Chromatics is an innovative hair color from Redken that has completely transformed the color world. Chromatics uses an ammonia-free formula that involves no odor and no discomfort. Gray hair can be covered flawlessly while leaving your hair shiny, conditioned and stronger than before your hair color service. The color is radiant and multi-dimensional-never dull or flat. Deep rich brunettes, icy platinum blondes and luminous coppery reds are all possible with this revolutionary system.


Color Fusion has been recharged with an advanced formula that will enhance your color service in every way. Color bond Technology heightens its signature multi-dimensional color with optimum durability, condition, shine and more.
Permanent hair color uses dye molecules that interact with your hair’s natural pigment to create a final hair color. Permanent color won’t rinse or wash out. Because permanent hair color formulations actually enter the hair shaft, it is important to use a conditioning color system such as Redken Color Fusion.


The ammonia free base that Shades EQ offers is an excellent alternative to many color formulas on the market.
• Available in 20 shades including Clear.
• No ammonia, no lift with acid pH technology.
• Safe to use for grey blending.
• Long lasting color that fades true to tone
Make an appointment at Studio 170 today! Our color specialists will be happy to meet with you for a personal hair color consultation to help select the best color option and formula for your own unique style and hair type.


Camo Color can blend away just a little gray or it can blend away almost all, depending upon your preference. The results are very natural looking. In just minutes, you can look younger! This service has the added benefit of also being very discrete. It can be completed at the shampoo bowl and no one will know that you are actually receiving a hair color service!
Benefits of Redken’s Color Camo for Men
• Reveal younger-looking hair color in only 5 or 10 minutes
• Customize how much gray you want to blend
• Applied quickly and easily right in the shampoo area
• Leaves hair with natural-looking results that fade gradually


Take better care of your skin with new grooming, beard and face products by Redken Brews. Cleanse your skin with a men’s soap that has a perfectly balanced pH to avoid dryness and tightness. For your facial hair needs, try Redken’s newest men’s shaving cream, or add a drop of beard oil to nourish your facial hair and combat any dry skin underneath your beard.


OPI nail polish is one of the most asked for brands, and it’s no wonder why! The award winning OPI line at Studio 170 is a beautiful and rich collection of polish that stays true to its color and has renowned staying power with a professional, chip-resistant formula. Translation: You get irresistible, fashion forward hues that coordinate with every mood, every style and every season, and your manicures and pedicures last an extremely long time without scratching, fading, or chipping.
If you’re looking for special effects and textures for special events, OPI has this covered, too! Plus, the clever names are bound to make you smile, even on a bad day. You can’t go wrong with names like Suzi Sells Sushi by the Seashore, I’m Not Really a Waitress, and I Eat Mainely Lobster.
Another reason to love this brand? OPI is cruelty free. Neither OPI Nail Lacquers nor any other OPI product or service is ever tested on animals.


Creative Nail Design, Inc. (CND) is the global leader in professional nail, hand and foot beauty – including CND SHELLAC brand 14+ day nail color and VINYLUX Weekly Polish. With CND products, nail and beauty professionals can discover endless possibilities to create stunning nail art designs, color layering options, fashion trends and enhancements.
CND Rooted in science. Dedicated to beauty. Whether fingers or toes, nails are fashion, the perfect accessory to an outfit or that subtle flash of indulgence defining a personal look. Our formulas allow professionals to consistently create nails that are unique and expressive. And our vision and leadership has earned us the exclusive right to collaborate with the world’s top designers on runways from New York to Paris, Milan to Dubai.


Essie nail polish is a superior quality nail color line that has an amazing array of beautiful hues that liven up any wardrobe and match any personality. Essie nail colors are formaldehyde and toluene free, so you can enjoy an amazing accent of color on your nails without the concern of toxic ingredients. Just one coat of Essie nail polish outlasts two coats of other brands. It is very chip resistant.
For more than 30 years, essie has been an industry icon, trusted by beauty professionals, celebrities and even royalty. An American classic that allows women all over the world to express themselves and have fun with color and whimsical names. When it comes to the guaranteed professional, high-quality manicure standard, essie nail polish is the go-to brand.












